Audrey Villeneuve
Senior Sales Consultant Medicare & Ind Health
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Making business personal
Insurance is a business built on relationships, and I take those relationships seriously. I introduce new agents to the industry, and I consider them my friends. I know their families, we go to happy hours together, and I get invested in them as people who I want to see grow and succeed. I want agents to feel comfortable calling me at 10:00 on a Saturday night, whether it’s to talk business or just chat for a while.
While this approach is based in who I am and how I like to do business — I’m a people person through and through – creating and maintaining personal connections also makes good business sense, because the more I know about the agents I work with, the better equipped I will be to help them develop a strategy that supports their business growth. Here’s an example: I work with an agent who loves pickleball, a sport that also happens to appeal to his Medicare clientele. So, I helped him set up pickleball tournaments to promote his business. And because he’s already enthusiastic about pickleball in his own life, it’s easier for him to commit to the event and to come across as authentic to the clients and potential clients who participate in these events.
IFC is my first insurance-industry job (Fun fact: If the pandemic had never happened, I’d probably be in England practicing international law as a barrister right now.) and I honestly feel like I’m exactly where I’m meant to be. My coworkers are some of my favorite people in the world, and I consider them family. People here embrace ideas from every source, and they encourage me to chase my passions, including embracing the next generation of insurance agents and financial advisors and advocating to bring more women into the industry. To that end, I recently joined the board of Women in Insurance and Financial Services. I feel like the opportunities are endless here, and I love that I get to share those opportunities with the agents I have come to care so much about.

